Starting with a background in Criminology and Forensic Psychology and transitioning into the field of Marketing may seem like an unexpected journey, but there’s a significant connection. Both fields involve understanding human behavior and psychology, which is crucial in marketing to effectively reach and engage target audiences.

In my career as a digital marketer, I’ve leveraged my unique blend of knowledge and experience to decode the inner workings of various businesses, spanning industries from forex companies to hospitality and retail establishments, including grocery and clothing brands. With a solid foundation in sales, I’ve finely tuned my skills in crafting visually appealing branding materials, including logos, business cards, and compelling content.

Now, I’m excited about extending my expertise to small and startup businesses, offering them valuable guidance and tailored strategies to not only survive but thrive in their competitive landscapes. My goal is to help these businesses achieve their growth objectives, translating my background in understanding client and company psychology into actionable plans that drive results, growth, and profitability.